Responsibility :
Develop and execute product strategies in alignment with the company's overall business objectives
Identify market opportunities, trends, and consumer needs to drive product development and growth
Oversee cross-functional teams involved in product development
Manage the entire product life cycle, from concept to launch, and on-going product improvements
Define product roadmaps, prioritize features, and set release timelines
Work closely with Marketing Communication and Research & Development Team
Manage budgets related to product development, marketing, and promotion effectively
Optimize resource allocation to ensure cost efficiency
Measuring and report performance of all process and assess against the goal (ROI & KPI)
Requirement :
Master or Bachelor's Degree in any related major
Have minimum at least 2 - 4 years of experience in Managerial Level/ Fashion Industry
Have experience in leading online and offline campaigns
Able to identify target audiences and devise campaigns that engage, inform, and motivate
In-depth understanding of beauty trends, consumer preferences, and competitive landscape with passion in fashion
Strong marketing skills to create effective product marketing strategies and campaigns
Leadership skills, team management, and excellent communication skills
Strong research and analytical skills
Able to think creatively and innovatively