Job Overview:
We are looking for a Brand Partnership & KOL Specialist to join our growing team! As a KOL Specialist, you will play a crucial role in building and managing relationships with influential individuals who have a significant following in the fashion and lifestyle space.
Job Role:
- Identify key opinion leaders, influencers, and personalities with a strong presence in the target market.
- Develop and maintain relationships with KOLs to enhance brand visibility and credibility.
- Devise collaboration strategies, negotiate and coordinate collaborations, and ensuring mutually beneficial partnerships.
- Work with KOLs to create engaging and authentic content showcasing the brand and its products.
- Plan and execute events or campaigns involving KOLs.
- Track and analyze the performance of KOL collaborations to provide insights and recommendations for optimizing future partnerships.
- Cultivate a community of brand advocates among KOLs who genuinely support and promote the brand.
- Keep abreast of industry trends, competitor activities, and changes in the influencer marketing landscape.