- Develop and implement the overall digital marketing strategy, aligned with the company's goals and objectives.
- Create and manage engaging content across digital channels, including social media, website, email marketing, and mobile applications.
- Optimize website content and user experience to enhance organic traffic, conversion rates, and customer retention.
- Utilize data analytics tools to track and analyze campaign performance, identify trends, and make data-driven recommendations.
- Manage online advertising campaigns, including PPC, display advertising, and social media advertising.
- Collaborate with cross-functional teams to ensure consistent brand messaging and a seamless customer experience.
- Stay up-to-date with industry trends, digital marketing best practices, and emerging technologies to drive innovation and competitive advantage.
- 7 years of working experience in digital marketing, preferably within the FMCG industry.
- Solid understanding of digital marketing principles, including SEO, SEM, social media, email marketing, and content marketing.
- Proficient in using digital marketing tools and analytics platforms, such as Google Analytics, AdWords, social media management tools, and marketing automation software.
- Strong analytical skills with the ability to interpret data and provide actionable insights.
- Creative mindset with excellent copywriting and content creation abilities.
- Strong project management skills with the ability to handle multiple priorities and meet deadlines.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams
The client is a big local FMCG company, which focuses in dairy products.
- Working in a marketing oriented company
- Competitive package