Position Summary: As a Graphic Artist, your primary responsibility will be to create original and compelling graphics for apparel and accessories. This role requires a keen understanding of brand identity and fashion trends and proficiency in various design techniques and processes. You will collaborate closely with the Fashion Designer to develop innovative and on-brand visuals that resonate with our target audience.
Key Responsibilities:
- Create original graphics for apparel and accessories, including all-over prints, spot prints for tops, embroideries, garment trims, and accessories.
- Render and style designs following the brand DNA, ensuring consistency and alignment with brand aesthetics.
- Demonstrate a strong fashion color sense and stay up-to-date with the latest color trends and palettes.
- Conduct thorough research on different fashion cultures, trends, and influences to inform design decisions.
- Stay abreast of the latest fashion trends and incorporate them into design concepts.
- Display proficiency in color combination, ensuring harmonious and visually appealing compositions.
- Participate in brainstorming sessions and contribute creative ideas to enhance fashion collections.
- Collaborate with the design team to develop cohesive collections that resonate with the target demographic.
- Knowledge of various printing techniques, fabrics, and spot print methods.
- Maintain awareness of industry developments and advancements in design technology.