Alamat
Bentuk pekerjaanAbout the Role
As a GTM Lead for the Merchant Lending team, you will be responsible to drive product strategy and business growth for merchant credit lines offered to Tokopedia sellers. This role requires a person who is data-driven, a growth marketer will create tests and experiments to positively influence customer acquisition, customer conversion, customer retention, and customer lifetime value. You will utilize our voluminous data to improve acquisition, activation, retention, and loyalty for our product. You will be driving the growth strategy and analytics projects of the Growth team for the product, ultimately enabling the Merchant Lending team to make data-driven decisions. You will have ample opportunity to flex your analytics and project management skills, getting us even closer to the financial inclusion of all Indonesians. You will be based in the Jakarta office.
What You Will Do
- Lead the strategy and growth function for Modal Toko. You will be collaborating with the Marketing & Product teams on a daily basis
- Maintain rigor in analytical excellence in terms of data analytics, A/B test design, and appropriate statistical tests across the product funnel from acquisition, adoption, and retention to monetization
- Discover growth opportunities in the product from funnel conversion rates and user experience by exploring transaction data, customer activity within apps, and actual customer insights
- Analyze our complex and ever-growing data, present insights, and propose strategic options to management to drive business decisions
- Test and validate solutions through a proper experimentation process
- Importantly, using data to identify growth opportunities and problem solve so as to achieve business goals with metrics such as conversion rates of WL to submit KYC, adoption rate & GTV (disbursement)
What You Will Need
- BS in Statistics, Math, Computer Science, Engineering, Economics, Business, or equivalent experience
- At least 4 years of working experience in a growth or product role (growth marketing, data analysis, BI, strategy, etc)
- Strong project management skill to manage complex projects; also can manage and prioritize multiple internal and external stakeholders
- Strong business acumen and analytical thinking. Comfortable translating high-level business requirements into structured analytical steps
- Experienced in planning, designing, and executing experiments. Also comfortable working with frequentist statistics to analyze experiment results
- Strong data visualization and data storytelling skills
- Hustle is essential, moving quickly and executing to allow for continual iteration is a core competency of our team
- Preferred but not required: Strong SQL skills with expertise in either Excel/Python/R
About the Team
Merchant Lending is part of GoTo Financial’s financial services unit. Our team works to provide responsible and sustainable financial services to our merchant partners. We operate with the fundamental belief that financial inclusion can unlock the doors to a better quality life, both in the present as well as in the long term.
Our team’s mission is to empower our users to realize their dreams through responsible lending. GoModal, our flagship product, currently helps many merchant partners to increase the size, scale and quality of their operations. We’re planning on growing aggressively in 2023 and beyond by tapping into and expanding our services into new platforms and partners.
Though we’re spread across Indonesia, India and Singapore, we all enjoy collaborative iterative development with fast feedback cycles, and prefer making pragmatic technical decisions despite working under a myriad of business and regulatory constraints. We work in a highly-supportive environment where we never hesitate to help each other out, unblock any and all barriers, and have fun along the way. We love to take advantage of the fact that our members come from such a wide variety of cultures and backgrounds, and take time to learn about one another outside the office.
About GoTo Financial
GoTo Financial brings secure, reliable, and user-friendly financial solutions to over 55 million monthly active users, more than 14 million merchants, and over 2.5 million driver-partners eager to benefit from the digital economy in the GoTo ecosystem.
GoTo Financial’s consumer services include GoPay, GoPayLater, and other financial services. We also serve businesses of all sizes through leading payment gateway Midtrans, Indonesia’s largest cloud POS network Moka and GoKasir. We also have the all-in-one merchant solution GoBiz, GoBiz Plus, GoStore, and Selly - available in Indonesia and Southeast Asia.
Gojek and GoTo Financial are committed to building a diverse and inclusive workplace and are equal opportunity employers. We do not discriminate on the basis of race, religion, national origin, gender, gender identity, sexual orientation, disability, age, education status, or any other legally protected status.
