Perusahaan

LazadaLihat lainnya

addressAlamatJakarta
type Bentuk pekerjaanFull time
KategoriIT / Komputer

Uraian Tugas

Job Description:
What are your roles and responsibilities?
  • As a User Researcher, you will be responsible for research goals through project management and delivery of actionable insights which integrate into Lazada's product design practice
  • Oversee the design and execution of usability testing for Lazada Design Studio
  • Conduct Quantitative & Qualitative research – knowledge of at least one methodology is required
  • Draft questionnaires and script surveys and develop discussion guides
  • Present research findings and translate them into actionable recommendations using MS PowerPoint
  • Work cross-functionally with relevant stakeholders (Product Managers, UX Designers), vendors and other collaboration teams
You will be based in Indonesia and work under the Regional User Research team
What you will do on a day-to-day basis?
  • Primary: End-to-end project delivery for Quantitative, Qualitative and UX research.
  • Quantitative: Develop questionnaires, script surveys into survey scripting software, data processing and analysis using SPSS / Q, Data tabulation analysis, Statistical Analytics, and Reporting of insights.
  • Qualitative: Develop Discussion Guides for Moderated Usability Testing, In-depth Interviews (IDIs), Focus Group Discussions (FGDs) and Online Communities/Diaries. Qualitative analysis of transcripts, Reporting of insights.
  • Usability Testing: Plan and Setup Unmoderated and Moderated Usability Testing and Eye Tracking studies with UX Designers and analyze results for the Lazada Design Studio team. Develop scenarios, tasks, and success criteria for Moderated and Unmoderated Usability Testing and Eye Tracking studies
  • Secondary (Ad-hoc): Moderation of IDIs and FGDs when required, support other qualitative and quantitative or mixed-methodology projects
Job Requirements:
  • Candidates with experience of 6 to 15 years of working in a research or insights agency in a QUALITATIVE research role, with knowledge or understanding of UX research
  • Experience in designing and conducting qualitative or quantitative research through a variety (or at least some) of the methods Surveys, Ethnography, In-depth Interviews (IDIs), Focus Group Discussions (FGDs) and Online Communities/Diaries
  • Experience in Concept Testing, U&A (Usage & Attitude) and Usability Testing studies using Usability Testing tools
  • Comfortable with the execution of the entire project cycle for research studies
  • Competent in data visualization and storytelling in MS PowerPoint from multiple data sources synthesis
  • Strong Project Management capabilities, managing timelines and stakeholder communication
  • Fluent in written and spoken English
  • Independent & a self-starter, taking initiative to keep relevant partners in the loop
Required skill(s):
  • Advanced computer navigation skills, MS Office
  • Experience with user behaviour in e-commerce or digital products is good to have
Refer code: 226629. Lazada - Hari sebelumnya - 2023-10-27 20:35

Lazada

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