Social Media Coordinator

GENERAL DESCRIPTION

The ideal candidate will have a strong understanding of various Social Media platforms, including Instagram, Facebook, and TikTok, and possess the skills to create captivating content tailored to each platform. This role requires a deep understanding of our target audience and the ability to engage with them effectively through Social Media channels.

Qualifications & experience

• Excellent written and verbal communication skills, with the ability to create compelling content tailored to different audiences.
• Strong understanding of Social Media platforms, algorithms, and best practices.
• Proficiency in software (e.g., Hootsuite, Canva, HubSpot etc.).
• Analytical mindset with the ability to interpret data and metrics to drive actionable insights.
• Creative thinker with a passion for storytelling and creating engaging experiences.
• Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously.
• Strong organizational skills and attention to detail.
• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum 5 years of experiences in handling Social Media.
• Proven experience in Social Media management.

Tasks & responsibilities

• Develop and implement Social Media strategies to increase brand awareness, engagement, and traffic across multiple platforms.
• Create and curate engaging content, including graphics, videos, and written posts, that aligns with our brand voice and resonates with our target audience.
• Monitor and analyze Social Media metrics to track performance, identify trends, and make data-driven decisions to optimize content and strategies.
• Stay up to date with the latest Social Media trends, features, and best practices to ensure our content remains relevant and effective.
• Engage with our Social Media audience by responding to comments, messages, and inquiries in a timely and professional manner.
• Collaborate with the marketing team to align Social Media efforts with overall marketing objectives and campaigns.
• Work closely with designers, video editors and Operations Team, to ensure a consistent brand message across all channels.
• Assist in the planning and execution of Social Media advertising campaigns, including budget management and targeting optimization.

Benefits

• Competitive salary
• Social Security (BPJS Ketenagakerjaan & BPJS Kesehatan)
• Health Insurance
• Dynamic and collaborative work environment