Svp, Team Head, Marketing, Consumer Banking

Business Function

Group Strategic Marketing & Communications is responsible for building, protecting, and enhancing the DBS brand in an increasingly commoditised banking industry. Responsibilities - - You will be responsible for the project management, execution and activation of sponsorships and events, that DBS enters into contract with or creates, in an effort to build, promote and further the brand awareness of DBS and support the brand overall.

Requirements :

• Drive Business Intelligence, customer and consumer insights through analysis and research
• Identify key business challenges; develop insights and recommendations to address them
• Establish reporting and monitoring tools for Marketing and Communications as well as market performance
• Execute category analysis through primary and secondary data. Synthesise insights and help develop compelling value propositions in support of the strategic objectives
• Lead qualitative and quantitative analysis of technology, market trends, competitive landscape to highlight improvements, growth opportunities and new initiatives/market.
• Collaborate across functions and establish strong communications among team members internally (local and regional)
• Excellent knowledge and relationships on/with relevant partners/vendors

Requirements :

• Bachelor Degree from reputable university
• Good communication and interpersonal skills
• Highly motivated, self-driven, able to work without close supervision, making decision and strong control attitude
• Proficient in English language
• Good analytical skill Experienced in consumer banking
• Good understanding of Central Bank and Financial Service Authority requirement related to risk management.