Brand Marketing Specialist

We are looking for an experienced Brand Marketing Specialist or Sr. Marketing Strategist to help us build our brand and raise brand awareness. You’ll work across all levels and departments of our organization to find what makes us unique and communicate it to the world.

Responsibilities:

• Define, create, and manage marketing acquisition efforts across awareness, consideration, and conversion using multiple channels
• Analyze and identify the best content promotion trend to give further key recommendations in order to discover other ways of reaching customers and driving sales traffic
• Handling the end-to-end process of the influencer marketing strategist, starts from approaching suitable KOL, create & present the brief, and reviewing their performance
• Ensure that a brand remains recognizable, up to date, and exciting to customers
• Making sure that branding is consistent across advertising and campaigns
• Forecast marketing campaign growth and ROI for marketing campaigns, working closely with product development and business development team
• Supervising advertising, product design, and other forms of marketing to maintain consistency in branding

• Experienced handling KOL
• Fluent in English
• Excellent problem-solving skills
• Proven min. 1 year of working experience in Brand Marketing, KOL Specialist, Digital Marketing, or a similar role (Fresh graduates with Marketing/BD internship experience are welcome to apply)
• Fluent in English, both oral and written
• Bachelor's degree in Brand Communication or related major
• Experience handling beauty brand promotion or having a broad-knowledge of beauty or skincare products is preferred
• An ability to think strategically to produce an innovative and original ideas
• Strong analytical skills partnered with a creative mind
• Data-driven thinking and an affinity for numbers
• Outstanding communication skills
• Up-to-date with the latest trends and marketing best practices
• Able to join ASAP
• Willing to do WFO policy