Copy Writer Manager

Qualifications:

• Solid experience in creative writing, particularly in marketing and branding contexts.
• In-depth understanding of audience preferences and psychology, especially among Indonesian 'women'.
• Strong analytical skills to conduct research on character traits and relevant market trends.
• High creativity in naming characters that resonate with the brand identity.
• Proficiency in developing compelling narrative strategies.
• Attention to detail in crafting scenarios and dialogues for video content.

Jobdesk:

1. Directing the writing team in conducting research on the characters and traits preferred by the female audience.
2. Leading research on meaningful character naming aligned with the brand identity.
3. Overseeing research on current issues, topics, and opinions that appeal to the target female audience.
4. Developing narrative strategies between characters and selected topics.
5. Guiding the development of narratives into scenarios and dialogues for short video content.

Level Asisten Manager

Michael Collins

Michael Collins adalah brand jam tangan fashion, mempunyai identitas yang mencerminkan wanita' Indonesia yang memiliki keberagaman karakter, talenta, values, pesona, perilaku, psikologi, pola pikir, sikap, naluri, insting, jiwa, respon, identitas, sifat, perasaan, emosional, bahagia, sedih, gundah, cemburu, iri, posesif, obsesi, liar dan lain sebagainya yang dimiliki oleh wanita' Indonesia.

Identitas Michael Collins kemudian diturunkan pada setiap produk Jam Tangan yang menggambarkan masing-masing setiap individu wanita' Indonesia yang memiliki sifat, ciri khas, dan keunikan tersendiri oleh pesona wanita' Indonesia.

Setiap produk Jam Tangan memiliki nama yang penuh arti, makna, harapan dan karakter setiap individu wanita' Indonesia, konsep desain jam tangan saling melengkapi dan menampilkan.