Copywriter

Job Description

Job Description

Do you have an impressive vocabulary and killer grammar? Are you that annoyingly punny person in your circle of friends with an endless wealth of memes? Then we want YOU! We’re looking for someone who not only has a way with words, but is always game to think creatively and strategically when it comes to marketing campaigns. As a Copywriter in AirAsia, we guarantee that life with the World’s Best Low-Cost Airline will be fast-paced and full of exciting experiences.

Role & Responsibilities :-

• Write, edit, and oversee copy production across all departments and channels. From EDMs and taglines to scripts and large-scale campaigns, your copy will touch every part of AirAsia.

• Supervise radio recordings and attend production shoots.

• Collaborate with creative, marketing, branding and other departments.

• Actively contribute to creative brainstorming and conceptualizing of marketing campaigns.

• Develop engaging creative copy direction for marketing campaigns

• Collaborate with other departments to determine consistency in copy tone and style, ensuring that it complements accompanying artwork.

• Work together with designers to develop engaging and inspiring creatives.

• Maintain high standards of copywriting and exercise quality control across all deliverables.

• Study industry-wide trends to create engaging and culturally relevant copy that inspires and sells.

Requirements :-

• Diploma/Degree in Advertising, Mass Communications, Media, Journalism, or English.

• Minimum 3 years’ experience in the advertising industry or similar fields.

• Must have a well-rounded portfolio showing a variety of ATL, BTL & Digital work.

• Good understanding in basic design, social media platforms, web design and development, scriptwriting for video and radio.

• Language Skills: highly proficient in Bahasa Indonesia, good English is preferred.

• Ability to meet deadlines and adapting quickly to changes.

• Meticulous and self-driven.

• Fun with a positive nature.

We are all different - one talent to another - that is how we rely on our differences. At AirAsia, you will be treated fairly and given all chances to be the best. We committed to creating a diverse work environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Search Firm Representatives - AirAsia does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position-specific.