Digital Marketing Lead (Goapotik)

Responsibilities

• Create a marketing strategy to increase the number of high-quality users, as well as build their brand equity.
• Conduct competitors intelligence and market research to find opportunities for new products/ features/ programs
• Plan and monitor all marketing activities across Digital Marketing channels (social media, search engine, etc.)
• Identify the revenue growth engine and propose a monetization strategy.
• Give insights and recommendations about product improvement to related divisions in the organization.
• Be connected with any stakeholders or 3rd parties supporting the marketing program.
• Execute marketing program/strategy and create the communication for each activity.
  

• Min. bachelor's degree in Marketing or any related field
• Min. 3-5 years in the Digital Marketing field
• Have skills & knowledge about pharmaceuticals will be advantaged
• Have experiences in handling ads in social media, especially Tiktok
• Proficient understanding of SEO, SEM, Social Media, Performance Marketing, Programmatic, and customer optimization
• Excellent communication and presentation skills
• Self-driven, a keen learner with a positive attitude
• Had experience handling a team will be a plus