Job Description:
- Develop and execute marketing strategies for online and offline channels tailored specifically to the Indonesian market, aligning with brand objectives.
- Develop and execute marketing campaigns, promotions, and activations.
- Planning and executing of 360 marketing campaigns; both online and offline
- Manage all relevant communication channels including but not limited to digital channels, social media, displays, and printed channels, etc.
- Analyse and identify the best content promotion trend to give further key recommendations in order to discover other ways of reaching customers and driving sales traffic
- Manage and optimize DIGITAL MARKETING efforts, including social media, influencer partnerships, affiliates channel and online advertising.
- Handling the end-to-end process of the influencer marketing strategist, starts from approaching suitable KOL, creating & present the brief, and reviewing their performance
- Experience in Indonesian marketplaces such as Shopee, Tokopedia, Tiktok Shop etc. (including setting up livestream, campaign planning and negotiating with RM)
- Create various graphic designs for Social Media and Marketplace
- Conduct market research and analysis to identify consumer insights, market trends, and competitive landscape.
- Creating and updating DIGITAL MARKETING reports
- Overseeing the DIGITAL MARKETING budget
Requirements:
- Candidate must possess at least Bachelor's Degree any major.
- At least 2 years of working experience in the related field is required for this position.
- Good understanding in e-commerce platform such as Shopee, Tokopedia, TikTok, BukaLapak, Blibli, Lazada, JD.id, etc.
- Having knowledge about any digital ads, social media, and understand with SEO algorithm (Search Engine Optimization) and CRM (Customer Relationship Management).
- Experience in e-commerce fields and social media ads.
- Good communication and writing skills in English.
- Able to learn and adapt to new technology, also work as a team.
- Applicants must be willing to work at Alam Sutera-South Tangerang