Alamat
Bentuk pekerjaanDescription
Overview of job
GroupM is the world's largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Strategic Planning Lead (Group Head) to join us. In this role, you will be responsible forplan and initiate digital marketing campaign and activities.
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
Reporting of the role
This role reports to: Business Unit Lead / Content Lead
3 best things about the job:
1. Working with top multinational client
2. Advanced marketing tools to develop the strategy
3. Integrated work with top agencies in the industry
In this role, your goals will be:
In 3 months:
Bring strong analytic capabilities and translate data into actionable insight
Develop overall strategic framework for client
Set the right ambition for planning
Align on overall strategic direction for the business
Gathering data and research to develop strategic marketing plan
In 6 months:
Create best-in-market strategic plan for influencer
Manage overall strategic operations, with 2 to 4 direct reports
Build strong connection with cross functional planning team and buying team
Provide communication and content strategy to address client's objective
In 12 months:
Plan integrated influencer marketing plan
Develop overall influencer strategy across key campaign launches, with clear actionable KPI
Provide initiative for marketing optimization to increase digital marketing performance
Minimum qualifications:
At least 5 to 7 years experience in creating marketing and content strategy (brand/agency)
Understand marketing and show strategic insight into digital plan
Familiar with integrated digital marketing strategy
Excellent written and storytelling skills
Problem solving attitude
More about GroupM
GroupM - GroupM leads and shapes media markets by delivering performance enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. We are not limited by teams or geographies our scale and diverse range of clients lets us be more adventurous with our business and talent. We give our talent the space, support and tools to innovate and grow.
Discover more about GroupM at
Follow @GroupMAPAC on Twitter
Follow GroupM on LinkedIn -
About Indonesia
With a population of 260 million, Indonesia is one of the fastest growing and most dynamic markets in the world. With an increase in consumer disposable income, Indonesia is now firmly on the radar for multi-national companies seeking to invest in emerging markets.
Whilst the Indonesian media landscape is still dominated by terrestrial TV with 65% of all advertising spend, digital media is now poised to go through a period of exponential growth. There are around 170 million internet users in Indonesia and more than 70% of them are accessing the web via mobile. The opportunity to transform a media landscape on such a scale is unprecedented in the APAC region.
We're looking for creative and diligent people to join us on this exciting journey of transformation. We're ready to create impactful solutions for media challenges, shaping the next era of media with our diverse and passionate team.
GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it's about belonging. We celebrate the fact that everyone is unique and that's what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.
