Perusahaan

Kompas GramediaLihat lainnya

addressAlamatJakarta Pusat, DKI Jakarta
type Bentuk pekerjaanContractual
KategoriSales / Marketing

Uraian Tugas

  • Running, optimizing and managing marketing campaigns with the dashboard of Facebook, Google, UAC, Twitter, TikTok, LinkedIn on a daily basis.
  • Optimize marketing strategies to maximize each customer journey starting from user growth, retention to revenue.
  • Maximizing existing marketing channels and developing new marketing channels to conduct experiments on other user segments.
  • Identify and understand user problems and user register behavior, subscriber users to Kompas id expired users.
  • Monitoring and maximizing ad campaigns in depth such as advertising budget spending, CTR, CPC, CPL, CPA to ROI.
  • Analyzing reports on campaign performance, growth KPIs, market trends, ad creative, and copy testing results.

Meminta

  • Bachelor Degree in any fields
  • Minimum 2 years working experience in media, agency, brand or start up company
  • Experience on running, optimizing and managing paid channel dashboards on one of the platforms: Facebook, Google Ads, Twitter, TikTok, Linkedin ads manager.
  • Good knowledge and implementation of marketing channels such as email, social media marketing, SEO, SEM , CRO, marketing automation.
  • Have the ability to maximize marketing channels that are already good and develop new marketing channels to conduct experiments on other user segments.
  • Have the ability to run independently and optimize marketing strategies to maximize each customer journey from user growth, retention to revenue.
  • Understand the problem and behavior of the audience.
  • Understand of data analysis using Google analytics, Chartbeat, Ads Manager, Data Studio, Moengage and Google sheets with sort, filter, pivot tables features.
  • Understand marketing funnels and digital marketing KPIs.
Refer code: 579965. Kompas Gramedia - Hari sebelumnya - 2024-01-15 12:17

Kompas Gramedia

Jakarta Pusat, DKI Jakarta

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