Job description :
- Oversee end-to-end process in the execution of Influencer Marketing campaigns
- Be the first contact point of influencers to both internal and external parties
- Create Influencer Marketing strategies and campaigns for clients
- Negotiate costings appropriately to ensure a mutually beneficial agreement
- Manage influencer engagement campaigns by liaising and coordinating with influencers on their requirements, timeline, and deliverables
- Track, analyze, and report the impact of Influencer Marketing activities
- Build and maintain a relationship with talent managers, agents, and KOL directly to execute digital brand activations and branded content campaigns
- Identify and recruit creators and influencers who have potential to grow in lifestyle, entertainment and other key verticals
- Coordinate and work closely with the cross-functional teams