Internet Marketing Associate

Job Description

Job Description:

• Plan and execute display advertising campaigns including GDN, YT, UAC, DV360, Facebook Ads, & any other digital channels.
• Measure and report performance of all display marketing campaigns,and assess against goals(sessions, transactions, revenue, ROAS, new buyers, app installs, CPS, CPO & CPI).
• Identify trends and insights, and optimize spend and performance based on the insights.
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests.
• Instrument conversion points and optimize user funnels.
• Collaborate with Google and other vendor partners to improve the performances.
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Job Requirements:

• Bachelor’s Degree with a plus in Marketing, IT or any related field.
• Minimum 1+ years of experience in related fields.
• Strong understanding of Google Analytics, Facebook Ads and Google Ads.
• Proven track record of successfully managing display campaigns.
• Flexibility in adapting to new technologies and environments.
• Having Google Analytics Certifications, Facebook Ads & Google Ads Certification will be a plus.