Performance Marketing Lead

What will you do:

• Creating, monitoring and executing a strong eCommerce Performance Marketing strategy plan
• Train, manage and oversees team of Performance Marketing specialist and graphic designers.
• Accumulate database of KOL for livestream and affiliate
• Ensuring graphic designer's outputs are aligned with company's objectives.
• Manage on-site and out-site platform ads.
• Plan, report, and evaluate the ads.
• Competitor product analysis/tracking
• Responsible for Traffic, CTR, CR & ROI of the ads
• Run and daily monitoring the ads
• Identifying and testing new channels
• Ensure campaigns deliver against the target.

What will you need:

• Must have at least 4 years of experience as Project Manager, Campaign Planner, Product Marketing, or other relevant roles
• Experience in on-site marketing (Shopee Ads, Lazada ads, Tiktok Ads)
• Experience in digital marketing or digital ads
• Experience in SEO, Facebook Ads Manager, certified in Google Analytics is a plus.
• Good communication and interpersonal skills, strong logical thinking and analytical skills
• Detail-oriented and goal-oriented
• Able to work under pressure and meet a tight deadline
• Excellent written and verbal communication skills; fluent in English

Key Skills

360 Campaigns

Banner Ads

Google Analytics

E-commerce SEO

Facebook Ads Manager

Analysis Reports

Agile Project Management