Job Overview
The role of a PIC Live Stream (Tiktok) is to manage and facilitate Live Streaming events on an online marketplace platform. This position is crucial for connecting sellers, products, and customers in real-time through engaging and interactive Live Streams. The PIC Live Streamer ensures that the Live Streaming events run smoothly, creating a positive shopping experience for viewers while maximizing sales opportunities for sellers.
Job Role
- Live Streaming Event Planning: Coordinate and plan Live Streaming events, including scheduling, selecting participating Live Streamer, and defining product showcases.
- Live Streamer Management: Identify and onboard Live Streamer interested in participating in Live Stream events. Provide guidance and support to Live Streamer regarding product presentation and Live Stream best practices.
- Content Creation: Create compelling Live Stream content, including product demonstrations, promotions, and interactive elements to engage viewers.
- Technical Setup: Oversee the technical setup for Live Streaming events, including camera equipment, lighting, sound, and streaming software. Ensure a seamless broadcast experience.
- Sales Support: Facilitate sales during Live Streams, such as providing product links, discounts, and purchase instructions to viewers. Track and report sales metrics.
- Feedback Collection: Gather feedback to improve future Live Stream events and enhance the overall shopping experience.
- Marketing Collaboration: Collaborate with the marketing team to promote upcoming Live Stream events (such as Tanggal Kembar, Pay Day Event, etc) through various channels, including social media, email, and website announcements.
- Analytics and Reporting: Monitor key performance indicators (KPIs) for Live Stream events, such as viewership, engagement, and sales data. Provide regular reports to evaluate the success of each event.
- Troubleshooting: Address technical issues, handle unexpected situations, and ensure a high-quality Live Streaming experience.