Search Engineer Optimization (Seo) & Search Engine Marketing (Sem) Specialist

Responsibilities:
1. Develop and execute comprehensive SEO strategies to improve organic search rankings and increase website traffic.
2. Conduct keyword research, analysis, and selection for both SEO and SEM campaigns.
3. Optimize website pages and content for Search Engines, ensuring alignment with best SEO practices and guidelines.
4. Manage and optimize paid search campaigns using platforms such as Google Ads, Bing Ads, or other advertising platforms.
5. Write compelling ad copy and optimize landing pages to drive conversions and achieve campaign goals.
6. Monitor and analyze SEO and SEM performance metrics, providing regular reports on key performance indicators.
7. Conduct ongoing keyword research, competitor analysis, and industry trends analysis to identify opportunities for optimization and improvement.
8. Collaborate with content creators, developers, and other team members to ensure SEO and SEM best practices are integrated into all digital marketing efforts.
9. Stay updated with industry changes, algorithm updates, and emerging SEO and SEM trends and techniques.
10. Continuously test and optimize SEO and SEM strategies for improved results and ROI.

Qualifications:
1. Bachelor's degree in top/reputable national or international universities.
2. Proven experience as an SEO Specialist with a strong track record in improving Search Engine rankings and driving organic traffic for at least 1 year.
3. In-depth knowledge of SEO principles, strategies, and best practices.
4. Proficiency in SEM campaign management, including Google Ads and other advertising platforms.
5. Familiarity with web analytics tools, such as Google Analytics, for performance tracking and reporting.
6. Strong understanding of keyword research, selection, and analysis for SEO and SEM campaigns.
7. Experience in optimizing website content, meta tags, headings, and other on-page elements.
8. Excellent analytical and problem-solving skills, with the ability to interpret data and provide actionable insights.
9. Up-to-date with the latest industry trends and changes in SEO and SEM.
10. Strong communication and collaboration skills, with the ability to work effectively in cross-functional teams.
11. Detail-oriented, self-motivated, and able to manage multiple projects and priorities effectively.
 12. Pursue the excellence, being radical truthful, open minded and smart.