Get to know the Team
DNA (Demand and Ads) mobile team leverages promotions and advertisements to optimize user experience is a specialized group of professionals dedicated to enhancing user engagement within mobile applications. Our team combines the skills and responsibilities of mobile app development with the strategic use of promotions and ads to create a more engaging and user-friendly experience.
In order to optimize Grab's various services, our team should employ data-driven strategies such as user segmentation, geolocation-based promotions, and in-app ads while collaborating with multiple teams and components include partnering with local businesses and restaurants for cross-promotions, analyzing user feedback and survey data. Additionally, the team should focus on user engagement promotions, A/B testing, and continuously monitor ad performance. This multifaceted approach, involving various stakeholders and components, prioritizes user privacy and delivers a personalized and valuable user experience.
Get to know the Role
We are seeking senior iOS Engineers who are highly experienced professionals responsible for leading the development of iOS applications. They excel in app development, architectural design, code review, and mentoring, ensuring app performance and adherence to best practices. Their expertise includes user interface design, API integration, security implementation, and device compatibility, making them valuable assets in delivering high-quality iOS apps.
The Day-to-Day Activities
- App Development: Create, enhance, and maintain the Grab app.
- Ad Integration: Ensure seamless ad and promotion integration.
- User Engagement Features: Develop features for better user engagement.
- Collaboration with QA and UX: Work closely with QA and UX teams.
- Performance Monitoring: Continuously monitor app performance.
- Code Reviews: Engage in code reviews for quality assurance.
- Documentation: Document changes and integrations.
- End-of-Day Review: Evaluate daily progress and plan for the next day.