Social Media Specialist

What your day to day would look like:

• Generate ideas to be applied on MAKA Motors Social Media contents, KOL utilization, and digital campaign
• Analyze Social Media performance, market trends, and digital trends to propose actionable items such as digital campaigns and regular content. Additionally, provide reporting output to the Digital Marketing Manager.
• Build relationships with influencers and partners to amplify our brand presence on Social Media
• Plan and execute Social Media campaigns based on marketing objectives and Social Media content pillar
• Monitor and analyze Social Media metrics and performance indicators to track the effectiveness of campaigns and identify areas for improvements
• Working closely with cross-functional teams, including Brand, PR, Activations, and Operations, to ensure a cohesive and integrated marketing approach.
• Collaborate with 3rd parties, including creative agencies, digital agencies, and partners such as Google, Facebook, Instagram, TikTok, etc.
• Execute digital marketing budget effectively, ensuring optimal allocation of resources for maximum ROI.

Is this you?

• Bachelor degree in marketing, digital marketing, or related field with at least 1 - 2 years of experience in Social Media marketing, KOL, and digital campaigns. Fresh graduates are welcome to apply.
• Experience/familiar in managing Social Media marketing campaigns (Social Media performance, content, KOL, & digital campaign) and manage multiple partners/vendors
• Excellent communication and interpersonal skills with creative mindset with the ability to think outside the box
• Having basic editing video skills
• Well-versed with Social Media monitoring and social listening tools
• Familiar with Google Trends and having adequate knowledge of digital marketing channels, tools, and best practices
• Strong analytical skills with the ability to interpret data and trends
• Well-versed with Microsoft Office especially such as Google Slides and Google Spreadsheets