- Well-known global tech start-up
- Leading a team
About Our Client
Our client is a well-known giant tech start-up. As a Campaign Lead, you will be responsible to drive consumer traffic into their platform with an aim of converting it via planning and executing the different levels of annual campaign calendar for the marketplace, specific categories or brands.
Job Description
- Create integrated marketing campaigns based on data to support Mid-Tail & Long-Tail sellers.
- Ensure campaign implementation follows organizational guidelines.
- Identify potential sellers, best selling products and creators that can bring benefit to the category.
- Supervise the execution, monitoring and measurement of marketing campaigns and their success.
- Managing projects and liaising with relevant stakeholders: working closely with the marketing team, campaign team, growth team, and creator team, among others while executing the tasks.
- Provide and compile campaign performance.
- Improve new campaigns using data and feedback from existing and previous projects.
- Troubleshoot campaign, tracking and product issues, and work with the relevant teams to escalate issues and derive sound resolutions.
- Support, coach, guide newer or junior team members to provide exceptional service to key stakeholders.