- Develop and execute comprehensive Digital Marketing strategies aligned with overall business goals
- Create and optimize engaging content for digital platforms, ensuring alignment with brand guidelines and target audience preferences.
- Utilize SEO techniques to enhance online visibility and reach a broader audience.
- Manage and oversee social media accounts, creating and curating content to foster audience engagement.
- Implement social media advertising campaigns and analyze performance metrics.
- Implement on-page and off-page SEO strategies to enhance website visibility.
- Manage paid advertising campaigns on platforms like Google Ads, Facebook Ads, and other relevant channels.
- Work closely with cross-functional teams, including sales, IT, to ensure alignment and seamless execution of campaigns.
Qualification:
- Bachelor's degree in Marketing, Business, Communication Science, or a related field.
- Proven experience in Digital Marketing, with a focus on successful campaign management.
- Strong understanding of Digital Marketing channels, tools, and analytics.
- Excellent communication and interpersonal skills.
- Proficiency in using Digital Marketing platforms and tools.
- Creative thinking and problem-solving abilities.
- Ability to adapt to a fast-paced and dynamic digital landscape.