Marketing Communication & Branding Manager

Responsibilities:

• Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative

• Prepare and manage monthly, quarterly and annual budgets for the Marketing department

• Set, monitor and report on team goals

• Design branding, positioning and pricing strategies

• Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)

• Analyze consumer behavior and determine customer personas

• Identify opportunities to reach new market segments and expand market share

• Craft quarterly and annual hiring plans

• Monitor competition (acquisitions, pricing changes and new products and features)

• Coordinate sales and marketing efforts to boost brand awareness

• Participate in the quarterly and annual planning of company objectives

• BSc or MSc in Marketing or relevant field

• Work experience as Supervisor / Head of Marketing, preferably from Consumer Goods Industry.

• Experience running successful marketing campaigns

• Solid knowledge of web analytics and Google Adwords

• Experience with CRM software will be a further advantage

• Leadership skills with the ability to set and prioritize goals

• Excellent Analytical & Communication Skill