Overview of Zinc Bali
We are a fast-growing brand that specializes in developing sunscreen for outdoor sports. All our products are made using the best ingredients that are good for the skin and friendly to the Environment.
Our Company is based in Bali with International operations.
Overview of the role
Zinc Bali is looking for a Branding analyst who will play an important role in shaping and executing our brand strategy across various channels. The candidate will be responsible for creating a cohesive and impactful brand image to connect with our target audience both online and offline.
Key responsibilities will include:
- Brand strategy development
- Digital branding
- Physical branding
Brand strategy development
- Work with management team to develop and implement digital and physical branding strategies
- Conduct market research to gain understanding of emerging industry trends, consumer behavior and competitive landscape globally
- Maintain branding guidelines to ensure a consistent brand message across all communication channels
Digital branding
- Work with management team to develop and execute digital marketing campaigns to enhance online brand presence
- Manage social media channels, website content, and other digital platforms to ensure a brand message that is consistent with our guidelines
- Assist in the design of various digital brand assets (banner ads, social media content, articles, etc.)
- Coordinate with content creators including photographers, videographers, models, ambassadors, etc. for the production of the assets
Physical branding:
- Plan and execute physical branding initiatives, including events, sponsorships, and collaborations, to strengthen brand visibility in the physical space
- Assist in the design of various physical brand assets (instore displays, banners and flags, brochures, etc.)
- Source and coordinate with suppliers for the production of the assets
Candidate requirement:
- Excellent communication skills
- Fluent in English (Written and speaking)
- Capacity to summaries key information in a comprehensible matter
- Proficient in design tools such as Adobe illustrator, Canva and Powerpoint
- Extremely detailed and able to prioritize tasks
Why Join Zinc Bali?
- Join a fast-growing brand and be part of its growth and journey
- Report directly to the decision makers
- Be part of a young, friendly and international team
- Work in a very entrepreneurial environment having the opportunity to be involved in different tasks