Category Manager - Seed

About Us

Semaai is an Agritech startup backed by the top International and impact VCs. We are on a mission to uplift the livelihood and income of 55 million farmers in Indonesia through a highly trusted network of MSMEs(Toko Tanis) and farmer groups.

Agriculture in Indonesia is one of the biggest untapped opportunities in Asia as it is a $100 Billion economy but one of the least digitized sectors even though the country has the fourth-highest mobile user base in the world. We aim to be the first full-stack upstream solution for farmers and Agri SMEs with a focus on inputs, advisories, and agri-finance.

Milestones

• 🎉 Launched our first product (Agriculture Input Products Marketplace) in August’ 21 in 3 weeks 🚀
• 🌏Only Integrated Digital Ecosystem for rural 🧑‍🌾agricultural entrepreneurs!

Link to our product: 

https://play.google.com/store/apps/details?id=com.semaai.toko

Who we are

Semaai co-founders are ex Entrepreneurs, Goldman Sachs, World Bank, and Schlumberger, with 30 years of rich experience in the technology, agri-business, and development sector in Indonesia and India. We hold a set of values “CLIMB” 🧗(Customer obsession, Learning, Integrity, Mission driven, Bias for action) and highly believe in maintaining the best culture!

Job Summary:

The Category Manager plays a crucial role in driving business success by strategically managing and developing a seed product category. This includes analyzing market trends, understanding customer preferences, and collaborating with various internal departments to maximize sales and profitability.

You might fit be a right fit:

• Bachelor's degree in Business, Marketing, or a related field.
• Proven 5-7 years’ experience in category management, product management, or a related field especially in agriculture company.
• In-depth understanding of the industry, market trends, and consumer behaviour related to the seed product category.
• Ability to think strategically and develop long-term plans for the growth and success of the assigned product category.
• Ability to work collaboratively with cross-functional teams, including marketing, sales, supply chain, and finance.
• Strong analytical and strategic thinking skills.
• Excellent negotiation and communication skills.
• Familiarity with relevant technology, including inventory management systems, data analytics tools, and other software used in category management.
• Should have professional working level proficiency in English.

Why should you join

• We believe increasing the income of farmers and MSMEs will speed up their upward social mobility
• We want to build products that create a positive impact on this truly underserved segment.
• End-to-end ownership — for any given project, we have one person who is responsible. While they don’t necessarily have to do all the work themselves, it’s their job to make sure all the work gets done.
• Bias towards action — we launch betas and prototypes as early as we can. This helps ensure that we’re building what users want.
• Inclusive culture — a core part of our culture is our commitment to building an actively inclusive work environment that makes Semaai an excellent home for everyone.

**We look forward to working with people who have similar beliefs and goals.

Your day-to-day:

Strategic Planning:

• Develop and implement a comprehensive category strategy aligned with overall business objectives.
• Conduct market research and analysis to identify opportunities for growth within the seed category.

Assortment Planning:

• Determine the product assortment for the seed category, considering market trends, customer preferences, and competitive landscape.
• Collaborate with vendors and negotiate terms to ensure a diverse and competitive product offering.

Inventory Management:

• Optimize inventory levels to meet demand while minimizing overstock or stockouts.
• Work closely with the supply chain and logistics teams to ensure efficient inventory flow.

Vendor Management:

• Build and maintain strong relationships with suppliers and vendors.
• Negotiate pricing, terms, and promotional opportunities to enhance profitability.

Promotions and Pricing:

• Plan and execute promotions and pricing strategies to drive sales and meet financial targets.
• Monitor competitor pricing and market trends to stay competitive.

Cross-functional Collaboration:

• Collaborate with marketing, sales, and operations teams to ensure seamless execution of seed category strategies.
• Provide guidance and support for product launches, marketing campaigns, and promotional activities.

Performance Analysis:

• Monitor and analyze seed category performance using key performance indicators (KPIs).
• Identify areas for improvement and implement corrective actions.

Customer Insights:

• Gather and analyze customer feedback and market trends to anticipate and meet customer needs.
• Recommend product enhancements or innovations based on customer insights.