Marketing Intelligence Staff (He)

Job Descriptions

Market, Customer & Prospect for Higher Education:

• Writing competitor research project proposals, research tools, lead all the preparation, and submit statistical reports and graphic illustration of findings and insights
• Provide recommendation and/or changes to marketing mix based on competitor movement
• Support the project leader for data Center team as its field research team
• Support on the research of the market conditions to determine potential sales of product
• Support on present the analysis and recommendation of competitor intelligence report to the Business Unit
• Provide support to the marketing and sales teams to aid planning and tactical operational activity
• Assist in analyzing competition situation
• Implement ad hoc research and new business opportunity to systematically gather, record and analyze data

Competitor, Partner & Industry activities:

• Writing competitor research project proposals, research tools, lead all the preparation, and submit statistical reports and graphic illustration of findings and insights
• Provide recommendation and/or changes to marketing mix based on competitor movement
• Support on present the analysis and recommendation of competitor intelligence report to the Business Unit
• Provide support to the marketing and sales teams to aid planning and tactical operational activity
• Assist in analyzing competition situation

New Business Opportunity Activities:

• Implement ad hoc research and new business opportunity to systematically gather, record and analyze data
• Assist in translate findings into research objectives
• Writing ad hoc research project proposals, research tools, lead all the preparation, and submit statistical reports and graphic illustration of findings and insights
• Support on research the market and Business conditions to determine potential of Business opportunities
• Provide recommendation and/or changes to marketing mix either for ad hoc research projects or new Business opportunity projects
• Person in charge for every ad hoc research projects and new Business opportunity activities, act as a project leader for data Center team as its field research team
• Support on present the analysis and recommendation of ad hoc and new Business opportunity statistical data

Management Support Activities :

• Provide advice about research program, finding and strategic analysis, and recommendation
• Assist in analyzing the competitor activities periodically
• Provide recommendation for the effectiveness of the marketing research activities
• Support on coordinate with other units to support the effectiveness of competitor activities and the effectiveness of ad hoc and new Business opportunity activities
• Perform additional tasks as required by Direct Supervisor

Education Requirement:

• Diploma Degree (D3), or
• University student (6th semester)

Work Exposure/ Experience:

• No working experience

• Marketing
• Market Research
• Market Research & Analysis

Based on our belief in God, our passion for education, and our view of a bright future, we are committed to developing the nation and to building a global community through education and technology.

This commitment is reflected in the values of Bina Nusantara, which become the guidance of our actions:

• Striving for excellence. We continuously do our best to achieve high quality results in every aspect of our work.
• Perseverance. We stay calm, focused, never give up, and quickly recover in overcoming challenges.
• Integrity. We are honest, transparent, sincere, and courageous in doing the right thing.
• Respect. We Care for others; we value differences and contributions from every individual
• Innovation. We encourage creative, breakthrough, and sustainable ideas to continuously improve processes in order to achieve better results.
• Teamwork. We believe in the importance of collaborative, effective, and trustful working relationships as one team.