AlamatJob Descriptions:
- Contribute to the development of comprehensive marketing strategies and plans aligned with business objectives.
- Conduct market research, including consumer insights, competitive analysis, and industry trends, to inform strategic decision-making.
- Analyze marketing performance metrics and provide actionable insights to optimize marketing initiatives.
- Collaborate with product, production, and UW teams to ensure alignment of marketing strategies with product launches and promotional campaigns.
- Assist in the development of marketing budgets, forecasts, and performance targets.
- Support the implementation of conventional and digital marketing strategies and campaigns, leveraging data-driven insights to drive results.
- Contribute to the creation of compelling marketing collateral and content that aligns with brand positioning and messaging.
- Monitor and report on the effectiveness of marketing initiatives, identifying opportunities for optimization and improvement.
Job Requirements:
- Bachelor's degree in marketing, business administration, or a related field. Master's degree is a plus.
- At least 3 years of experience in marketing, market research, or strategic planning.
- Strong analytical and strategic thinking skills with the ability to translate data into actionable insights.
- Excellent communication and interpersonal skills with the ability to collaborate effectively with cross-functional teams.
- Proficiency in market research tools, marketing analytics, and Microsoft Office suite.
- Familiarity with digital marketing channels and platforms.
- Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
- Certified in marketing analytics, strategic marketing, or project management are a plus.
