Sales and Marketing Specialist for Luxury Villa in Bali
Responsibility:
- Help with marketing plans, advertising, direct marketing, and campaigns to attract customers (online and offline)
- Managing Villa's OTAs
- Conduct market research to identify market opportunities
- Increasing brand awareness and keeping informed of marketing strategies and trends
- Create reports on marketing and sales metrics, like conversion rates
- Run social media channels (e.g. Twitter, Facebook, and LinkedIn) to enhance audience engagement
- Create a promotion campaign and event to attract more guest
- performing all SEO and SME activities
- Keep organized records of marketing metrics and results of past campaigns
- Prepare regular sales forecasting reports
- Monitor competitors’ marketing activities
Requirement:
- Education S1 from Marketing / Business / Advertising relevant major disciplines
- Has experience in Hospitality industry
- 3+ years' experience in marketing or related field
- Possess search engines, web analytics, and business research tools acumen
- Strong communication and presentation skills
- Working knowledge with CRM programs
- Excellent communication and presentation skills
- Have skill to operate Canva or other design tools
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
- Up to date with the latest trends and best practices in SEO and SEM