Brand Executive

Role : Brand Activation

Job Desc:

Execute the implementation of all brand activation activity (paid marketing related) for all Electronic City campaign across online and offline platform.

Supervise implementation for all creative media buying in paid marketing team such as TV Built In, Sponsorship, etc.

Manage working relationship with third party media agency 

Negotiate with other media owners / networks / publishers for direct buying.

Work closely with all relevant cross division stakeholder (such as marketing ops team, product team, engineering team, etc) when it is required.

Analyze and optimize brand activation campaign (paid marketing related) performance for pre, during, and post buy period with quantitative approach towards business objective (such as ROI). 

Create campaign report daily, weekly, monthly, and quarterly to be reviewed by management.

Job Requirements:

Bachelor’s degree (or higher) in marketing, communications or related field.

At least 1-2 years of working experience in brand activation in agency or other company.

Extensive experience in brand activation (such as event, build in, and sponsorship).

Able to do quantitative data analyses for media reporting and optimization.

Fast learner and agile worker with ethics that suitable to work in fast paced start-up environment.

Placement: Electronic City SCBD