Brand Manager (Tissue)

• Ensuring that the brands, services and product lines resonate with current and potential customers within their respective domains
• Supervised by Head of Marketing, serving as the point-person for developing, implementing and executing marketing initiatives and activities for distinctive brands of the company
• Analyze brand market positioning and define insights of target customers
• Develop brand strategies into brand plans, brand positioning and go-to-market strategies
• Establish performance specifications, cost and price parameters, market applications and sales estimates
• Measuring and reporting performance for all marketing campaigns, and assess against goals (ROI and KPIs)
• Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues

Job Requirement:

• Bachelors/Master degree from reputable university
• At least 8 years experience as Brand Manager in FMCG industries
• Able to identify target audiences and devise campaigns that engage, inform, and motivate
• Able to communicate & discuss with Sales team about market conditions
• Possess strong drive for results and good leaderships skills
• Advanced communication and interpersonal skills
• Excellent command of written and spoken English
• Exceptional research and analytical skills to forecast and identify trends and challenges
• Creativity and innovation