Digital Ads Specialist

Responsibilities:

1. Develop and execute comprehensive digital advertising strategies to maximize brand exposure and drive sales.
2. Manage and optimize online advertising campaigns across Meta Ads and Google Ads, ensuring efficient budget allocation and targeting.
3. Collaborate with the marketing team to create engaging ad content tailored to different platforms, capturing audience attention and interest.
4. Implement SEO and SEM best practices to enhance online visibility and drive targeted traffic to the website.
5. Analyze advertising performance metrics, including click-through rates, conversion rates, and return on ad spend (ROAS.
6. Generate regular reports to evaluate campaign effectiveness, identify trends, and provide insights for optimization.
7. Stay updated on industry trends to enhance our advertising strategies.

Qualifications:

1. Bachelor's degree from any major.
2. Proven experience in digital advertising.
3. Strong analytical skills and ability to interpret data.
4. Creativity in content creation and optimization.
5. Strong knowledge of SEO & SEM.