- Build marketing plan programs including define what is
- The priority programs
- who will be the right audience
- who will be stakeholders and
- How to approach them and select the right media and messages
- Movie /Cinema MKT & CRM & On/Offline Brand Comm
- Communication with all stakeholders (both internal and external)
- On building programs and action plans
- Create specific campaign to accelerate the program performance,
- Execute all marketing communications (both paid and own media)
- Additional alternate revenue from non-movie business
- Plan out major marketing monthly campaigns and Public Relations initiatives
- Oversee the creative content and marketing messages distribution on all channels
Requirement:
- More than 7 years of B2C related MKT experience
- Foreign Language competency (English)
- Social media management and marketing promotion planning