Social Media Specialist

We are seeking a motivated Social Media Specialist to effectively engage with targeted virtual communities and network users. Our objective is to achieve exceptional customer engagement, foster brand exposure, and increase revenue through strategic utilization of the Social Media marketing roadmap. Your expertise in Social Media marketing will be essential in achieving our goals and establishing strong brand connections.

Job Description

• Build and execute Social Media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Generate, edit, publish and share daily content (original text, images, or videos) that builds meaningful connections and encourages community members to take action
• Set up and optimize company pages within each platform to increase the visibility of company’s social content
• Continuously improve by capturing and analyzing the appropriate social data, insights and best practices, and then acting on the information

Requirements and skills

• Proven working experience in Social Media marketing or as a Digital Media Specialist
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
• Knowledge of online marketing and good understanding of major marketing channels
• Positive attitude, detail and customer oriented with good multitasking and organisational ability
• Experienced in F&B industry