Social Media Specialist

Qualifications & experience

• Proven Working experience in Social Media , excellent consulting, writing, presentation and communication skills.
• Able to manage and execute paid Social Media campaigns.
• Demonstrable social networking experience and social analytics tools knowledge.
• Understanding fitness equipment is a plus.

Tasks & responsibilities

• Planning digital marketing strategy to directly impact business targets.
• Plan Web, SEO/SEM, Social Media and display advertising campaigns.
• Identify trends and insights, and optimize spend and performance based on insight.
• Brainstorm new and creative growth strategies in maximizing conversions.
• Develop and execute marketing strategies and advertising campaigns plan, involving Social Media, SEM, display, and lead generation.
• Analyze and measure the campaign performance through marketing metrics.
• Utilize data and marketing trends to help inform & direct campaign planning and guide marketing strategy.
• Monitor trends and competitor activity to identify opportunities that can differentiate the brand.