Brand Marketing Manager - Logistic

Job Description

About the Role
Fasten your helmet and ride aboard if you’re ready to be our Brand Manager for Gojek Logistics product. As a brand Manager for Gojek Logistics products, you will witness the growth and own the development strategy, integrated communication plans and campaigns for multiple Logistics products and innovation. In this role, you will be an integral player within the Logistics Marketing team based in Jakarta, Indonesia. If you are a successful candidate, you will be responsible to lead crucial processes related to implementing brand vision into brand strategy, drive awesome campaign planning development, and handling end to end marketing initiatives. The folks in the Logistics brand, product, analytics, creative, media and strategy teams will be your companions on this ride. Your efforts will help us to maintain Logistics leadership in the market.

What You Will Do

• Manage end-to-end campaign development including insight generation, campaign briefing, creative execution, 360 marketing channel planning and post-campaign analysis
• Develop integrated campaign plans that include activations across many formats and channels (e.g. video, interactive, social)
• Manage social media channels and influencers engagement to boost the brand love for Gojek Logistics services
• Collaborate with Gojek brand team to align with the mother brand narrative and approach
• Collaborate with cross-functional creative, media, communications, analytics, research and business strategy teams throughout the campaign development process
• Partner with analytics, production and creative teams to develop robust and relevant communication for our users. Integrate learnings into campaign and media strategy so that campaigns are constantly iterating and evolving

What You Will Need

• Bachelor's degree from reputable universities or equivalent practical experience
• 5 years of experience working as a brand or product Marketing Manager, analytics manager, or strategy & planning manager in technology, telecommunication, start-up or FMCG
• Experience in crafting marketing, communication and business strategy
• Experience in end-to-end campaign development, from planning, executing and reporting
• Experience working with cross-functional/cross-discipline stakeholders, and drafting and leading communication plans for internal stakeholders
• Experience with solving problems and thinking strategically in order to translate user tension into business opportunities for company growth
• Experience in brand health tracking on the reporting, trend monitoring and developing an improvement plan

About the Team
Our Logistics team is a family of 100 people made up of business, engineers, product managers, product designers and marketing folks based across Jakarta, Bangalore, and Singapore. The Logistics business to Gojek means providing the nourishment to sustain our business from the inside out; providing and solving the first mile and last mile solutions with strategic insights - Demand generation, supply, promotions and campaigns to improve the revenue growth. In short, we keep things moving. Our main responsibility is to build and manage business strategy for the wider Gojek Logistics Platform. We work hard and play hard and take pride in what we do!
About Us
Gojek is a Super App. It’s one app for ordering food, commuting, digital payments, shopping, hyper-local delivery, and dozen other products. It is Indonesia’s first and only decacorn. It's also the only Southeast Asian startup to be part of Fortune's list of 'Companies That Changed The World.'
Our Mission: To create and scale positive socio-economic impact for our customers, driver-partners, business and MSMEs.
As of 2021, Gojek processed more than $9 billion annualised gross transaction value across all markets where it operates - in Singapore, Thailand, Vietnam and Indonesia. We have the largest food delivery product in Asia, (outside of China), and the largest payments wallet in Southeast Asia.
Our investors include Google, Facebook, PayPal, Sequoia Capital, Tencent Holdings among others.
Gojek is committed to building a diverse and inclusive workplace and is an equal opportunity employer. We do not discriminate on the basis of race, religion, national origin, gender, gender identity, sexual orientation, disability, age, education status, or any other legally protected status.