Digital Marketing Manager

You are as unique as your background, experience and point of view. Here, you’ll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do. Discover how you can make a difference in the lives of individuals, families and communities around the world.

Job Description:

Job description (heading) /  Description du poste (titre)

• Managing Sun Life Indonesia’s digital assets to enhance brand awareness, consideration, and trust through content marketing and paid media.

Preferred skills (heading) / Compétences particulières (titre)

• Managing corporate website and social media platforms
• Content marketing, copywriting, content writing, SEO, creative direction
• Paid media: Facebook & Instagram ads, SEM, programmatic, YouTube ads
• Digital analytics

Qualifications (heading) / Compétences (titre)

• Minimum Bachelor’s Degree from well-known university
• Proven experience of min. of 5 years in Digital Marketing with min. 2 years in managerial position
• Great interpersonal skills with the ability to interact and communicate effectively with colleagues across different functions and departments

Responsibilities (heading) / Responsabilités (titre)

• Developing and creating Digital Marketing plan & strategy for Sun Life Indonesia

• Maintaining the performance of Sun Life Indonesia’s digital assets from time to time (traffic, engagement, follower growth)

• Implementing great capabilities in content marketing, SEO, and creative direction

• Demonstrating outstanding skills in planning, running, and optimizing paid media

• Having strong familiarity and experiences in running and utilizing digital tools for website and social media

• Applying strategic thinking and effective actions to leverage Digital Marketing for brand and product campaigns

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