McEasy, a transportation management solution to simplify complex logistics operations. We are looking for a Product Marketing Manager to join our ever growing team.
If you are a keen learner, self-driven, and looking to be a part of a team that is passionate with helping each other, we want to hear from you.
What will you do
- Share customer and market insights, actively look after feedback from customers to be able develop strategy and plan
- Be a product champion, PMMs are well-equipped with the product knowledge and well aware with the product/feature launches.
- Understand the target market:
- Define the channels based on target market and buyer persona
- Develop key messaging that will be utilized across Sales and Marketing taking into account the product capabilities and roadmap
- Develop the pricing/packaging from various point of view (competitors, own cost, commercial benefits, and product capabilities)
- Tell the story of product/brand through the voice of the customer
- Stronger collaboration between PMM and sales team
- Actively pursuing sales outbound strategy
- Gather feedback from Sales and able to develop the Sales collateral
- Identify segmentation criteria
- Drive the content strategy of product category to improve the product adoption
Qualifications
- Minimum of 3 years of experience in marketing and sales roles.
- Proficient understanding of GTM, Product Marketing, and sales-driven strategies.
- Skilled in data handling and analytics to drive commercial insights.
- Customer-centric mindset with strong teamwork abilities.
- Adaptable, agile, and self-motivated.
- Problem solver and quick learner.
- Demonstrated ability to integrate market insights into strategies.
- Experience in startup environments, preferably in B2B settings
If you're excited to be part of a team that loves shaking things up, we want to hear from you! Send in your resume that shows off your experiences. Tell us why you're the ideal fit for this role and how your skills match what we need. Let's make waves together!