- Great opportunity with fast growing industry
- Excellent Career Path
About Our Client
Our client is a leading tech-based financial company.
Job Description
- Collaborate on new product development, focusing on acquisition, cross-selling, and upselling while prioritizing customer value and lifecycle optimization.
- Launch and analyze new campaigns and sales tactics to encourage continued product usage.
- Partner with Finance and Risk to establish ideal product pricing.
- Develop competitive counter-promotions based on competitor monitoring, ensuring targeted customer engagement and market leadership.
- Segment customers based on value and design tailored strategies to maximize their lifetime value.
- Define and monitor key Customer Lifecycle performance indicators (KPIs) to inform future initiatives.
- Design and execute strategies with the Chief CRM Officer to achieve cash loan product volume targets.